Why You Should Employ a PGA Pro

The PGA's philosophy is to provide the golf industry with the highest quality professional coaches, retailers, managers, players and general promoters of the game, through superior training, education and on-going member development.
 
The PGA believes it takes time and focus to develop the type of Professionals who are the best, most effective and productive in the golf industry. That is why it sometimes takes a PGA Applicant for Membership up to six years to achieve his/her PGA Class 'AA' status.
 
To become a full fledged ‘AA’ member of the PGA, a professional must be engaged in the PGA’s Professional Development Programme. This identifies a person with developing expertise in one or more of the following areas:
  • Business Management inc:
    • Analysing the Golf Business Environment
    • Planning for and Managing a Golf Business
    • Operating & Merchandising a Golf Retail outlet
    • Developing a Customer Service strategy
    • Analysing and Managing Business Finance
  • Golf Coaching & Sports Science
    • Coaching junior golfers
    • Introducing new golfers to the game
    • Coaching recreational golfers
    • Coaching potential elite level golfers
    • Coaching elite level golfers
    • Coaching golfers with disabilities
  • Equipment Technology
    • Customisation & Personalisation of golf equipment
    • Fitting of golf equipment
    • Building golf components
  • Rules & Tournament Organisation
    • Knowledge of rules of the game
    • Organisational skills to run tournaments
  • Personal & Career Development
    • Continuous monitoring and evaluation of self
    • Targetted personal & professional development
More detailed information on the PGA Training Programme, CPD programme and details of PGA Membership can be found in the 'Industry Guide to PGA Membership & Member Education'.
 
As a golf club, can you afford not to have a PGA Member working for you?
 
A PGA Member provides your club with:
  • Stability
  • Confidence in your staff
  • The honesty and trust that you expect from your Professional Staff
  • The best business practices in the industry at all times
  • An open door to the strongest Network within the golfing community
  • Education 
  • Knowledge & skills
PGA Professionals have been pivotal in the successful running of golf facilities; being leaders in the game of golf since 1901. Here are a few reasons why you should employ a PGA Professional to lead your golf facility:
 
PGA Professionals:
  • Dedicate their careers to managing, teaching and growing the game of golf.
  • Complete a minimum of three years of professional training to achieve PGA membership.
  • Have proven playing ability, and are the most qualified to teach the game and make it more enjoyable for all golfers.
  • Possess the interpersonal and customer service skills to attract, retain and meet the needs of customers.
  • Have a professional image that proudly represents your facility.
  • Are skilled leaders who can attract and train a professional staff to manage your operation
  • Are required to maintain their business and professional expertise through participation or education.
Can serve many roles at your facility, inc:
  • Club Professional
  • Head Golf Professional
  • Teaching Professional
  • Director of Golf
  • General Manager
  • Director of Coaching
The PGA Role Descriptors document provides you with a starting point to ensure that you identify the right PGA Pro for your business, by way of a set of role descriptors that can begin the process of identifying which particular competencies and qualities you are looking for from a PGA Professional.
 
The PGA Professional is the logical choice for your facility.
The PGA Professional knows the golf industry, and has the business and professional skills necessary to be successful for your business, making the game more enjoyable for your new and exisiting customers.